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SHVO BRINGS W HOTELS TO REAL ESTATE INVESTORS IN DUBAI

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Property marketing guru Michael Shvo will be at Cityscape, leading the team representing downtown Manhattan's hottest property


New York City's hottest residential property, the W New York Downtown Hotel & Residence, will be present at Cityscape Dubai, reflecting the global importance of the Dubai market. In addition, New York City's real estate marketing guru Michael Shvo, whose firm SHVO recently opened an office in Dubai, will lead the team bringing the W Hotel brand to investors in the region. He also will be a speaker at the exhibition.

‘Cityscape Dubai is the largest real estate investment and development event in the world, attracting sophisticated buyers from the Gulf and beyond,’ Shvo said. ‘We will be presenting this one-of-a-kind residential property in Manhattan and explain first-hand the tremendous opportunities that are available in the New York property market.’

‘Unique, branded properties like W New York Downtown, that are differentiated and unavailable anywhere else in the market, provide an advantage in an otherwise competitive market,’ Shvo said.

Set to open in the fall of 2009, the 58-storey building will feature 223 full-ownership, residential condominium residences, including 64 W furnished residences and 159 W residences. There also will be 217 hotel rooms in the newly constructed building. As the tallest residential building in lower Manhattan, W Downtown promises astonishing views of the Hudson River, Statue of Liberty, the harbour and Manhattan skyline. Just steps away from luxury shopping such as Hermes and Tiffany & Co., the building ideally situated just steps from Wall Street and the burgeoning World Trade Center district.

‘As prices rise in emerging markets, New York is a great investment opportunity in the eyes of international buyers,’ Shvo said. ‘It still represents excellent value when compared to other world capitals such as Moscow, London, Tokyo or even Dubai.’

Gwathmey Siegel Architects designed the modernist building with its glass-curtained exterior, while award-winning interior design firm Graft has lent its signature avant-garde features to all interior spaces.

‘W Hotels are about the experience and the service ˜ as much as the luxury. Each hotel offers iconic and innovative design, chic comfort and cultural influences, while providing the ultimate in insider access and vibrant neighbourhood locations,’ Shvo said. ‘Put this together and you get a unique and un-replicable mix that is making W the fastest growing luxury hotel brand in the world.’

The property will enjoy W Hotels' famous amenities, including the Sweat Fitness Centre, the Whatever/ Whenever Concierge ˜ where no request is too big or too small ˜ and an outdoor terrace and lounge for meeting visitors. Exclusive resident amenities include a digital lounge, a media screening room, an exclusive rooftop terrace and the Bliss Spa. The W experience also includes W the Card, which offers partner perks at the hottest events, restaurants, bars and shops.

Finishings in the residences include continuous white leather window seats, ebony wood floors, white lacquer kitchens with concealed appliances and Sensitile shower touch panel.

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